Warner Music opens the first Christmas pop up dedicated to music in Milan

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Warner Music opens the first Christmas pop up dedicated to music in Milan

It opens tomorrow in Milan the first Christmas pop-up dedicated to music Of Warner Music Italy which, in the heart of the city in PORTANUOVA, in via Capelli, 5, will take its visitors on an immersive experience among the best musical trends of the moment until December 24th.

Almost every day the store will change its look and host a different artist to whom albums, merchandising, gadgets and exclusive products will be dedicated. Every day will be a unique and unforgettable experience.
The store opens on the 7th with some of the artists of Sanremo Giovani, to continue on Monday 9th December with the participation of Sarah Toscano, winner of the latest edition of Amici and among the protagonists of the next Sanremo Festival. On December 10th it will be Geolier's turnthe annual chart winner who has just released his album “Dio lo sa – Atto II”.

Nice Cool he will be present as a guest at the Store on Thursday 12 December, the day before the release of his Christmas EP “PACCO”.
On 13 and 14 December the store will be entirely dedicated to Max Pezzali on the occasion of the release of Max Forever Vol. 1 – The album, his new project with 16 songs that have marked the history of Italian pop music.
On 15, 21 and 22 December from 10.30 the characters of “Mondo di Marmò” will be present, the new Warner Music Italy project on YouTube, which marks the start of the production of original content for children by the record company. The protagonist is Marmò, a young marmot who dreams of becoming a musician.

On the 16th the internationally renowned pianist Davide Locatelli will perform with his first Christmas album “Merry Dave Christmas, on December 18th the pop-up will be dedicated to Sto Recordsthe historic label founded in 2016 by Ghali e on the 20th at Rose Villainthe hit maker singer-songwriter ready to participate in the next Sanremo Festival.

This is the complete calendar of events, the store will be open every day from 10am to 8pm:

7 December – Inauguration
December 9 – Sarah Toscano
10 December – Geolier
December 12: Nice Cool
13 and 14 December: Max Pezzali
15 – 21 and 22 December: World of Marmò
December 16: Davide Locatelli
December 18: Sto Records
December 20: Rose Villain

Staff

Written by

Christopher Johnson

Christopher Johnson is a dedicated writer and key contributor to the WECB website, Emerson College's student-run radio station. Passionate about music, radio communication, and journalism, Christopher pursues his craft with a blend of meticulous research and creative flair. His writings on the site cover an array of subjects, from music reviews and artist interviews to event updates and industry news. As an active member of the Emerson College community, Christopher is not only a writer but also an advocate for student involvement, using his work to foster increased engagement and enthusiasm within the school's radio and broadcasting culture. Through his consistent and high-quality outputs, Christopher Johnson helps shape the voice and identity of WECB, truly embodying its motto of being an inclusive, diverse, and enthusiastic music community.