FABRI FIBRA: "IN ITALY 2024" (Watch the video)

The short film of “IN ITALIA 2024” is online, the new version of the iconic track by Fabri Fibra which 16 years later features alongside the pillar of Italian rap BABY GANG (who completely rewrote the second verse of the song) and EMMA (called to collect the legacy left by Gianna Nannini).

What is ITALY like in 2024? What images does our mind turn to while we read the words of the new version of the song, while we watch the news every day?

The video, a true neorealist feature film signed by Cosimo Alemà and produced by Borotalco TV, tries to sublimate the daily reality of our country through cinematographic art, a reality made of harsh photographs but also faces that are here to build the identity of the Italy of the future.

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What is cinema if not a means to face the reality that confronts us and try to overcome it? “IN ITALY 2024” cannot fail to talk about the bike riders who travel around our big cities, the wars just a few hours away from our routine and comfortable lives, or a generation ready to take selfies or move between sex and death, but it can and must look to the future made up of second generation Italians like Baby Gang, which electronic ankle bracelet, tells not only its story but that of many young people born IN ITALY and victims of complex situations but who are seeking violence to give another answer by remembering and reminding ourselves that “a pen can hurt more than a weapon”.

Speaking of the rhyme: “Take to the streets with friends to celebrate, hands up you can end up like Cucchi”

Fibra explained that he had waited a long time to say that sentence.

After using it in a couple of auditions, where he tried to tackle the topic but realized he was taking the wrong path, Fibra managed to use the right strategy to defeat banality.

It was therefore inevitable that Ilaria Cucchi, Stefano’s sister, was also in the video, a news case that goes hand in hand with another quote from the text “altolà Tortora” which also takes us back to one of the worst moments of Italian justice.

FABRI FIBRA thus describes the rebirth of this song, an idea born after the strong impact the public’s response had on him as he sang it again after many years on the Marrageddon stage last September: “IN ITALIA 2024 is the demonstration of how a song, 16 years after its publication, may still have something to say so much so that it manages to make its own way and make everyone feel the need to be reborn in a new version, with new voices and new rhymes”.

Speaking of the two new featurings, Fibra added:
Even in a panorama where rap has changed, in terms of sounds, flow and content, IN ITALY has a sound that still works today and my and Baby Gang’s new verses tell the story of our country today, photographing an even more complex Italy. To close the song we needed someone who could sing that epic refrain again and Emma was up to the role.”

Originally produced by Big Fish and with the extraordinary voice of Gianna Nannini, it already had lyrics that highlighted the uncomfortable aspects of the country, it was politically incorrect and after the Marrageddon Fibra performance he often asked himself: