His performance promises to be extraordinary. Usher will perform the Super Bowl halftime show on the night of February 11-12 in Las Vegas. What will his salary be for such an event?
A highly anticipated performance. The NFL final brings together millions of viewers every year. The sporting event also allows an artist to shine on stage during the legendary half-time show. This Sunday, February 11, 2024, the whole world will have their eyes glued to the Super Bowl between the Kansas City Chiefs and the San Francisco 49ers but especially to Usher’s 13-minute concert.
After Rihanna’s triumph last year, it’s the R’n’B legend’s turn to offer a breathtaking performance, this time at Allegiant Stadium in Las Vegas.
The halftime show has many advantages
While Super Bowl halftime shows tend to be eye-popping and well-attended, we can expect the artists who perform to receive a tidy sum of money in return. Well, think again.
In reality, Usher is going to get next to nothing from the NFL. In fact, all the artists who perform during the Super Bowl final are not paid.
NFL spokesperson Joanna Hunter recently confirmed in the columns of “Forbes”: “The artists were not paid. We only cover expenses and productions put in place.”
But let’s not be too sad for Usher and all the other stars who ran the show before him. The singers do not need to receive a check since this show, watched by millions of people around the world, gives them incredible publicity. The exposure alone helped catapult their album and tour sales.